| • | Integrity (We uphold the highest standards of integrity in all of our actions.) |
| • | A Will to Win (We exhibit a strong will to win in the marketplace and in every aspect of our business.) |
| • | Creativity |
| • | Accountable for commitments, results, and quality to customers, shareholders, partners, and employees. |
| • | Teamwork (We work together, across boundaries, to meet the needs of our customers and to help the company win.) |
| • | Passion for customers, partners, and technology. |
| • | Willingness to take on big challenges and see them through. |
| • | Self-critical, questioning, and committed to personal excellence and self-improvement |
| • | Social responsibility (We are good citizens in the communities in which we live and work.) |
| • | Global Citizenship (participating responsibly in the global marketplace, understanding and respecting the laws, values and cultures wherever we do business; profitably growing in all markets; promoting a healthy business climate globally; and contributing positively in every community we call home, both personally and organizationally.) |
BASIS's Core Purpose
